The 12 Best Places to Find Books About Sales in Brazil for 2026

Finding the right sales book can be difficult. Many titles promise new techniques but offer old advice. This guide helps you find useful books. We created a list of the best books about sales for B2B professionals. This is a practical toolkit to help you use proven strategies.

Each entry is organized for action. We explain who the book is for and its main ideas. Most importantly, we show you how to apply the lessons. You will find examples for improving discovery calls and structuring deal reviews. You can learn to update your CRM with better data and coach your sales team. Our goal is to connect sales principles to your daily work.

This resource is for B2B sellers, managers, and RevOps teams who need results. We provide a clear assessment of each book. This helps you invest time in reading material that solves your problems. Whether you want to improve prospecting, negotiate deals, or build a sales team, this list can help. We provide links to Brazilian platforms to find, buy, and learn from these texts. Let's begin.

1. Amazon Brazil

Amazon.com.br is a good starting point for sales professionals in Brazil. It has the largest collection of sales books, in both Portuguese and English. This helps teams find standard training materials. It also helps individuals find specific titles.

The platform offers multiple formats. You can buy physical paperbacks for your office. You can get Kindle eBooks for reading on the go. You can also find Audible versions for audiobooks. This flexibility makes it a useful source for books about sales for busy teams.

Practical Tips for Use

• Find Top Titles: Go to the Vendas e Vendedores (Sales and Sellers) bestseller list. This shows you what is popular in the Brazilian market.

• Compare Prices: Use the Marketplace to compare prices from different sellers. This is useful for buying multiple copies for a sales team.

• Check Formats: Before buying, check the product details. Confirm the language and format (e.g., Capa comum for paperback, Versão Kindle for eBook). You can often find summaries like a SPIN Selling PDF to check the ideas before you buy the book.

Website: https://www.amazon.com.br/

2. Estante Virtual

Estante Virtual is a great resource for building a sales library on a budget. It is Brazil's largest marketplace for secondhand bookstores (sebos). It offers classic, rare, and out-of-print titles. These are often hard to find on other retail sites. This makes it a good platform for finding foundational sales books.

The platform connects thousands of individual sellers. It has a large and varied catalog of books about sales. Its main benefits are affordability and the chance to find older editions at a lower price. The user experience can differ between sellers. Still, the ability to find specific books makes it an important tool for any sales professional.

Practical Tips for Use

• Search Broadly and Specifically: Start with a general search like "Vendas." Then, narrow it down by specific authors or titles. The filters can be inconsistent, so browsing often works best.

• Inspect Seller Ratings and Book Conditions: Always check the seller's reputation. Read the book's condition description (estado de conservação) before you buy.

• Bundle Purchases: Many sellers offer combined shipping. If you find multiple books from the same sebo, you can consolidate your order to save on delivery costs. This is useful for buying books for a team.

Website: https://www.estantevirtual.com.br/livros/vendas?utm_source=openai

3. Mercado Livre

Mercado Livre is Brazil's largest online marketplace. It provides a competitive option for buying sales books. Its main advantage is the large number of sellers. This leads to competitive pricing. Sales managers can use it to buy multiple copies for their teams at a lower cost.

The platform is good for finding both new and used books. You can often find titles with Frete grátis (free shipping). Delivery options are often faster in major cities. This variety and price competition make it a primary source for books about sales, especially when budget and speed are important.

Practical Tips for Use

• Filter Effectively: Use the filters to search by condition (Novo or Usado), price, and seller location. This helps you optimize shipping times.

• Verify Seller Reputation: Check a seller’s reputação (reputation score). Read recent buyer reviews before you buy to ensure reliability.

• Read Descriptions Carefully: Listing quality varies. Check the product description and photos. Confirm the book’s edition, language, and condition. This is important when buying specific training materials. A CRM for inside sales can help manage the strategies learned from these books.

Website: https://lista.mercadolivre.com.br/livros-marketing?utm_source=openai

4. Google Play Books (Brazil)

Google Play Books is a good choice for teams that use Android devices. It provides instant access to a large library of sales books. It syncs reading progress across phones, tablets, and the web. This makes it a convenient platform for remote sales teams that need quick learning resources.

The platform has a Negócios e investimentos (Business and Investments) category. Here, you can find many books about sales, negotiation, and persuasion. The catalog of Portuguese editions may be smaller than other retailers. However, its free samples and easy refund policy provide a low-risk way to explore new titles.

Practical Tips for Use

• Utilise Samples: Use the "Amostra grátis" (Free sample) feature. This lets you read the first chapter to see if a book fits your team's needs. This is useful whether you are refining an inbound vs. outbound sales plan or learning a new closing technique.

• Sync for Teams: Have team members log into their Google accounts. This automatically syncs bookmarks and reading progress. It is useful for book clubs or team training sessions.

• Check Publishing Dates: Pay attention to the Data de publicação (Publication date). This ensures you get current sales strategies, especially for tech-focused sales methods.

Website: https://play.google.com/store/books?gl=BR&hl=pt-BR

5. Apple Books (Brazil)

For sales teams using Apple products, Apple Books is an integrated platform. It works across iPhone, iPad, and Mac devices. This provides a smooth reading and listening experience. The platform offers many titles, including a large collection of sales books in eBook and audiobook formats. This is ideal for reps who learn on the move.

The user experience is clean and simple. Features include synced reading progress and personalized recommendations. There is no subscription option; you buy each title. However, the Family Sharing feature lets up to five people share purchases. This can be a cost-effective way for small teams to build a shared library.

Practical Tips for Use

• Leverage Audiobooks: Use audiobooks for on-the-go training. CarPlay integration makes it easy for field sales reps to listen to books like The Challenger Sale during their commute.

• Utilise Family Sharing: A manager can buy key titles and share them with their team. This ensures everyone has the same material without buying multiple copies.

• Preview Before Buying: Use the "Sample" feature. Read a chapter or listen to a clip before you buy. This confirms the content meets your team's needs.

Website: https://www.apple.com/br/apple-books/

6. Rakuten Kobo (Brazil)

Rakuten Kobo is a good option for sales teams that prefer focused reading. Its main advantage is its Kobo eReaders, which are designed for a distraction-free experience. This is a good choice for professionals who want to study books about sales without interruptions from tablets or phones.

The platform has a Brazilian storefront with clear pricing in BRL. It often has promotions on eBooks and audiobooks. Its Portuguese catalog might be smaller than Amazon's. However, it covers all major sales books and business bestsellers. The sync feature lets you continue reading across your Kobo eReader and mobile app.

Practical Tips for Use

• Build a Distraction-Free Library: Provide a Kobo eReader to key team members. This encourages deep reading on sales strategy without notifications.

• Utilise the Wishlist for Team Training: Create a shared wishlist of important sales books. Buy them as eBooks during Kobo's sales to save money on your training budget.

• Sync for Flexible Learning: Install the Kobo app on your phone and computer. You can highlight passages from a book like The Challenger Sale PDF summary on your desktop. Then, you can review them on your eReader before a client meeting.

Website: https://www.kobo.com/br/pt/

7. Livraria da Travessa

Livraria da Travessa is a respected Brazilian bookstore with a well-organized online store. Its strength is its careful selection of books in the business and economics sections. This helps sales leaders find relevant titles without searching through many listings.

The platform is known for reliable customer service. It is a good source for Portuguese editions from local publishers. It also offers pre-orders for new releases. Prices may be higher than on larger platforms. However, the quality of service and the selected catalog make it a good choice for many Brazilian professionals.

Practical Tips for Use

• Explore Curated Sections: Browse the Administração > Vendas (Business Administration > Sales) and Economia (Economics) categories. These sections contain titles recommended by their team.

• Check for Imports: Use the search function for specific international authors or titles. Travessa is a reliable source for imported editions.

• Utilise Pre-Orders: If a major new sales book is coming out, check the Pré-venda (Pre-order) section. You can secure your copy upon its release in Brazil.

• Verify Publisher Information: When buying a specific translation, check the publisher information (Editora) on the product page. This ensures consistency for team-wide book purchases.

Website: https://www.travessa.com.br/

8. Americanas

Americanas is a large Brazilian marketplace. It is a practical choice for buying professional development materials. It offers competitive pricing, frequent promotions, and the option to bundle books with other office supplies. This makes it a useful one-stop shop for managers.

The platform brings together offers from many third-party sellers. This often leads to lower prices or better shipping deals. Its catalog may not be as specialized as a dedicated bookstore. However, it stocks popular business titles. This makes it a good resource for finding foundational texts and books about sales at a low cost.

Practical Tips for Use

• Filter by Seller: When you find a book, check the "vendido e entregue por" (sold and delivered by) details. Prioritize items sold by Americanas for faster shipping and better service.

• Use Promotional Coupons: Before buying in bulk, search online for "cupom de desconto Americanas." You can often find codes that offer savings.

• Check Stock Across Sellers: If a title is out of stock from one seller, check the "outras ofertas" (other offers) section. Another seller may have it, sometimes at a better price.

Website: https://www.americanas.com.br/s?q=livros+mais+vendidos&utm_source=openai

9. Magazine Luiza (Magalu)

Magazine Luiza, or Magalu, is a major Brazilian marketplace. It is a practical option for sales professionals. Its Livros section includes items from Magalu and third-party sellers. This creates a competitive market for books about sales. Its main benefit is the ability to bundle books with other business items like electronics.

The platform’s payment options are a key feature. It offers discounts for Pix payments and payment in installments. This is helpful for managers buying multiple copies for a team. The user interface is simple. Customer ratings and Q&A sections help inform buying decisions. The selection of very specialized sales titles can vary, but popular books are usually in stock.

Practical Tips for Use

• Leverage Payment Options: Look for discounts offered for paying with Pix. If making a large purchase, check the parcelamento sem juros (interest-free installments) to spread the cost.

• Filter Your Search: Use the search filters in the Livros section. You can narrow results by language, publication year, and seller to find the book you need.

• Compare Marketplace Sellers: Look beyond the main Magalu listing. Scroll down to see offers from other sellers. You might find a better price or faster shipping.

Website: https://www.magazineluiza.com.br/busca/livros

10. Storytel Brazil

Storytel Brazil is a subscription platform for audiobooks. It is a good choice for sales professionals who prefer listening. Its all-you-can-listen model is cost-effective for reps and managers who consume many books. The service has a large catalog of sales and business titles in Portuguese and English.

The platform is designed for learning on the go. This is ideal for traveling Account Executives or SDRs. The mobile app allows offline downloads and adjustable playback speeds. This turns commute time into training time. Its convenience makes it a great source for books about sales in audio format. Some niche English titles might not be available.

Practical Tips for Use

• Create Team Playlists: Managers can create playlists of sales audiobooks. They can share them with the team for onboarding or skill development.

• Utilise Offline Mode: Download titles before a flight or long drive. This ensures continuous learning without using mobile data.

• Explore Curated Lists: Check Storytel’s sections like Negócios e Carreira (Business and Career). This helps you discover new and relevant titles.

• Test Before Committing: Use the free trial to check the catalog. Search for key titles like The Challenger Sale to confirm they are available in your preferred language.

Website: https://www.storytel.com/br

11. Ubook

Ubook is a Brazilian subscription service for audiobooks and eBooks. It is a good option for professionals who learn by listening. Its main strength is its large catalog of Portuguese-language business and sales content. This is a valuable resource for teams who want training in their native language.

The platform offers unlimited access to its library for a monthly fee. Features like offline downloads and device sync make it ideal for professionals who listen while commuting or traveling. For managers, this is a cost-effective way to give the whole team access to books about sales without buying individual copies.

Practical Tips for Use

• Explore Curated Lists: Start with the Negócios e Carreira (Business and Career) and Desenvolvimento Pessoal (Personal Development) sections. Ubook often creates playlists on skills like negotiation and leadership.

• Utilise the Free Trial: Use the free trial period. This helps you assess the sales catalog and confirm key titles are available for your team.

• Sync for Offline Learning: Encourage your team to download audiobooks for offline listening. This turns downtime into productive training time.

Website: https://www.ubook.com/

12. Goodreads (Sales genre hub)

Goodreads helps you validate which books are worth your team's time. It is a book-discovery community, not a direct retailer. Its strength is its collection of community ratings, reviews, and reading lists. This provides unbiased proof for the best books about sales.

The platform is useful for creating development plans. You can explore the Sales genre page to see what others are reading. This community approach helps you find titles that offer real, practical advice. You can find classics like SPIN Selling and modern books like The Challenger Sale. Goodreads provides links to major retailers to buy the books.

Practical Tips for Use

• Validate Choices: Use the search function and filter by the "Sales" genre. Read reviews from other sales professionals to confirm a book’s value before buying it for your team.

• Build Reading Lists: Create custom "shelves" (e.g., "Q1 Sales Training"). Organize potential reads and gather team feedback.

• Discover Similar Books: When you find a good book, check the "Readers also enjoyed" section. This is a great way to find other relevant titles.

Website: https://www.goodreads.com/genres/sales

Sales Books: 12-Platform Comparison

Turn Reading into Revenue: Your Action Plan

You now have a guide to the best books about sales and where to find them. We have covered a dozen platforms, from Amazon Brazil to Livraria da Travessa. Each offers benefits for sales professionals. The next step is to use this knowledge to increase revenue.

These books teach that modern selling is about understanding people, mastering a process, and building relationships. An SDR can learn prospecting from Predictable Revenue. An AE can improve discovery calls with SPIN Selling. A manager can structure a team based on The Sales Acceleration Formula. The main idea is the same: applied knowledge creates value.

From Shelf to Sales Pipeline: Your Next Steps

Reading is the first step. The real work is applying ideas to your daily workflows, CRM, and customer calls. To make sure books lead to results, you need an action plan.

Here is a practical framework to change how you sell:

1. Choose Your Focus: Do not try to do everything at once. Pick one or two books that address your biggest challenge. For example, if your qualification process is weak, start with The Challenger Sale.

2. Create a Learning Cadence: Set aside a specific time to read and think. This could be 30 minutes each morning or a two-hour block on Fridays. Treat it like a client meeting.

3. Synthesise and Share: For each chapter you read, write down three key takeaways. Share them with your team in a Slack channel or during a weekly meeting. This reinforces your learning and helps your team.

4. Build an Action-Item Checklist: Turn concepts into specific actions. After reading Jeb Blount’s Fanatical Prospecting, your checklist could be:

   • Block 90 minutes for outbound calls in my calendar daily.

   • Draft three new email templates using the book's ideas.

   • Identify 10 new target accounts.

   • Update my CRM with notes on my approach for each prospect.

5. Measure the Impact: Connect your learning to your KPIs. If you use techniques from Gap Selling, is your lead-to-opportunity conversion rate improving? Are your deal cycles shorter? Use your CRM data to track your progress. This makes reading an activity that drives revenue.

Making Your Choice: The Right Book at the Right Time

The "best" sales book depends on your current needs. A new SDR needs a tactical guide on prospecting. A RevOps leader needs a book on scalable sales processes. Use this guide to match a book to your role and challenges. By being selective, you ensure your reading time delivers a high return.

Reading the best books about sales provides a playbook. You still need the right tools to execute your plan. Samskit helps your team apply these sales methods in your CRM and communication tools. It offers AI-powered coaching and real-time guidance. See how to turn theory into results at Samskit.